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“An ambitious undertaking to give definition, valuable insight and a comprehensive 360 degree perspective of the burgeoning, rapidly evolving and fragmented world of online video marketing.” Denise E. Zimmerman Donny Adkins "An invaluable resource on a complex subject." Ari Paparo "Show Me will show you the world of video marketing today…in simple, practical language and examples that will help you be successful tomorrow." Ron Berger “The list of contributors is literally a who’s who of online video advertising!” Michael Griffin "Video has spurred an explosion of innovation in the marketing space, but a defined set of best practices that drives business objectives remain elusive. Kizorek approaches the subject thoughtfully, leaving room for brand-side marketers and their agencies to make up their own model while drawing a clear line between success and failure." Robert Albitz “If you are tempted by video to market your brand, Jessica Kizorek’s book will help you take your first steps with wisdom, or raise the level of sophistication for bigger impact. Mat Zucker “A must read for anyone getting started using video for Internet marketing. It is loaded with common sense and insightful information that will be of great benefit to anyone who doesn’t have a clue about how to do Internet video.” Gordon Magee “The online video world is changing everyday making it difficult to figure out how to get started whether you are an individual or a business. But what everyone needs to know is that online video is here to stay as much as TV is. Sitting on the sideline and not getting involved is akin to sticking to a horse and carriage when the Model T came out. Jessica makes it easy to gain the confidence to start creating video today through her step-by-step approach and thorough analysis of the industry.” David Jacobson “Passion for the craft, viewed through a lens clearly focused, Jessica’s inspiring voyage of discovery will show you the way, challenging the boundaries of video communication.” Tony Gulisano “A great how-to for marketers looking to take a large step into the future of advertising and its most important platform—digital video. The book delivers great direction and information that makes it easy for marketers to assimilate.” Joe Kyriakoza “Excellent job on this book. Clear, succinct and content-rich.” Margo Berman “Do you care about the future of your business? This book is the future of business.” Johnny Regan
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